BIMA – Inspiring Future Talent
Engaging young and discerning audiences through innovative digital campaigns is not the only agenda for agencies and their brands anymore. Increasingly, there is a realisation that there is a challenge...
View ArticleThe Best Digital Online Campaign – What’s your favourite?
Whether its branded content, branded utility or even CSR going green, increasingly the Internet is allowing agencies and their brands to reach out in more innovative ways. I’m talking about a...
View ArticleRecession and the digital position
I haven’t blogged for a while, which may or may not be a bad thing. I’ve been pre-occupied with the effects of recession on clients, and how to let them know how we can help them. Obviously digital is...
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FORUM EVENTS – iDigital is happy to announce award winning, full service,...
iDigital is a B2B networking event bring together Digital Marketing Companies and decision makers of buyer companies actively seekng digital marketing services. The format is a series of 30min...
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iDigital – Forum Events hosts a direct networking event for Senior Marketing...
iDigital 22nd & 23rd October Brighton Hilton Metropole iDigital is a B2B networking event bring together Digital Marketing Companies and decision makers of buyer companies actively seekng digital...
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The iDigital Summit is happy to welcome SDL – Providing campaign mangement...
SDL enables global businesses to engage with their customers in the language, the media and at the moment they choose. We help businesses manage their brands, drive global revenues, accelerate speed...
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The iDigital Summit is happy to welcome Oxygen8 – A Global Provider of...
Oxygen8 Group is a Global Provider of Integrated Mobile Solutions. Our business is structured into 3 distinct divisions; Corporate Solutions – Enabling corporations to interact with their customers...
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The 1st Annual iDigital Summit has been a tremendous success
The iDigital Summit was held on 22nd & 23rd October at the Hilton Brighton Metropole Hotel. The summit was a great success bringing together senior level Digital Managers with leading digital...
View Articlegyro Manchester Marks Centenary Year with a Calendar of Celebratory Campaigns
Manchester, England ‑ To commemorate its 100th year, the Manchester operation of global marketing agency gyro has announced a calendar of celebratory campaigns and activities across 2013, celebrating...
View ArticleAdTech firm Crossrider to raise $75m in London listing with Don Elgie as...
BIMA member Don Elgie is set to return to the London market as chairman of adtech company Crossrider. In a move that reflects London and the UK’s importance in the advertising and technology space,...
View ArticleKnow When To Back Off
One of the reasons that the UK isn’t a great fan of sales people is that most of them don’t know when to back off. In my opinion that is because they are either badly trained, badly managed or are too...
View ArticleFacebook policy briefing for regulators
I’ve just come from an ad tech policy and privacy briefing at Facebook, with Brian Boland and Sarah Epps discussing the organisation’s current advertising and ad tech offerings – including Atlas,...
View ArticleUSP’s – Do We Need Them?
Marketing acronyms/buzzwords are becoming a bit of a laughing stock and there was even a game of ‘Buzzword Bingo’ at the Social Media World Forum a couple of weeks ago. One that has (unfortunately)...
View ArticleThe Great British Diversity Experiment has begun.
Monday evening saw hundreds gather at Google HQ for the launch of The Great British Diversity Experiment. The GBDE seeks to prove that diversity leads to better solutions, experience and ultimately a...
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